DESIGNING WITH WONDER IN MIND
Every organization deserves a visual identity that reflects their purpose and connects with their audience. I offer strategic design services built around collaboration, clarity, and care. From foundational brand systems to websites and beyond.
BRANDING PACKAGES
Curiosity
Starter
A clean, confident visual starting point that helps you show up professionally and move forward without overthinking.
Perfect for: New launches · Quick cleanups · Budget-conscious starters
- 1 discovery/strategy call
- Logo creation or refinement
- Basic color palette
- Font pairing
- Visual brand guide (~10 pages)
- 1 round of revisions
Timeline: 2–3 weeks
Clarity
Core
A cohesive visual system that brings focus, consistency, and confidence across every touchpoint.
Perfect for: Growth-phase orgs · Full toolkits · Most clients
- 1 discovery/strategy call
- 3 initial logo concepts
- Full logo suite
- Expanded color system
- Typography hierarchy
- Social media profile icons
- Business card design
- Full brand guide (15 pages)
- 2 major revision rounds
Timeline: 4–5 weeks
Wonder
Core+
A strategy-led brand system that aligns your purpose, visuals, and direction for long-term growth.
Perfect for: Strategy + rollout · Ongoing support · High-impact work
- Brand workshop & discovery
- Competitive review & audience mapping
- Brand positioning & voice
- Complete logo/visual identity
- Custom brand assets & patterns
- Limited custom illustration
- Comprehensive brand book (20 pages)
- 30 days post-launch support
- 3 rounds of revisions
Timeline: 6–8 weeks
Merch
Fresh Threads
Purpose-driven merchandise designed to be worn, shared, and supported.
- 3–5 merch designs
- Print-ready files
- Mockups for promotion
- 2 rounds of revisions
Timeline: 2–3 weeks
Socials
Get Connected
Consistent, confident visuals designed for reuse, not trend chasing.
- 9–12 custom post templates
- Platform-ready formats
- Editable files
- 2 rounds of revisions
Timeline: 2–3 weeks
Web
Plant Your Flag
Clean, intentional websites built on accessible platforms.
- Up to 10 core pages
- Shopify · Squarespace · WordPress · Framer
- Visual styling aligned to brand
- Platform-ready build or handoff
- 2 rounds of revisions
Timeline: 4–5 weeks
WHATS NOT INCLUDED
To keep focus on what I do best, these services are outside my current scope:- Long-form copywriting or content creation
- Photography or videography
- SEO strategy or optimization
- Paid advertising strategy or management
- Video, animation, or motion design
- App, software, or product UI/UX development
- Printing, production coordination, or vendor management
- Unlimited revisions or rush delivery
WHAT YOU PROVIDE
For the best results, clients provide:
- Final approved copy
- Photography or visual assets
- Access to existing brand files and logins
- Brand references or inspiration
- A single decision-maker for timely feedback & approvals
- Email communication (all packages)
- Slack access (Clarity & Wonder packages)
- Weekly check-ins during active phases
- 1 business-day response time
- 50% deposit required to begin
Simple Guarantee: If the Week 1 direction does not feel right, we reset once at no cost.