A CLEAR PATH FROM IDEA TO FINISHED BRAND!
Great branding doesn’t happen by accident. It takes intention, collaboration, and a process built for clarity. Here’s how we’ll work together to bring your vision to life.
MY PROCESS:
1. DISCOVERY CALL
1. DISCOVERY CALL
We’ll kick things off with a one-on-one chat to talk about your business, your goals, and who you’re trying to reach. This sets the stage for everything that follows. Most importantly, this is where I learn all about you and your business!
2. MOOD BOARD
2. MOOD BOARD
I’ll pull together a visual direction with colors, type, and inspiration to make sure we’re on the same page before I start designing.
3. DESIGN EXPLORATION
3. DESIGN EXPLORATION
Behind the scenes, I’ll create dozens of ideas and sketches. From there, I refine the strongest concepts and present the top three that best match your brand.
4. COLOR & REFINEMENT
4. COLOR & REFINEMENT
Using everything we uncovered in your discovery call, mood board, and a little color psychology, I help define a color palette that fits your brand’s personality and goals. Then I refine your chosen concept until it feels just right.
5. VARIATIONS & ASSETS
5. VARIATIONS & ASSETS
Next, I create your full logo suite. That might include alternate logos, icons, and other brand elements to keep your visuals flexible and cohesive.
6. DELIVERY
6. DELIVERY
You get a clean, easy-to-follow guide with your colors, typography, logos, and usage rules. Everything you need to stay consistent moving forward. All the files you will ever need, neatly packaged and ready to use. I’ll make sure you know what’s what and leave you with a brand that’s ready to launch.
ONGOING SUPPORT
For Wonder package clients, I provide 30 days of post-launch support to answer questions, make minor adjustments, and ensure your brand launches smoothly.
I’m also available for ongoing design needs beyond the initial project.
